YouTube — one of the most popular video hosting services today. Almost every blogger has their own channel where they can share interesting videos, communicate with subscribers, and receive feedback. And despite the fact that since 2022, YouTube has disabled monetization in Russia, it is still possible to earn money on the channel. For example, through receiving donations.
Therefore, creating a YouTube channel is still relevant today. Especially since there are many unoccupied niches on YouTube, and truly quality, expert content is not as abundant as it might seem.
Why do you need a channel on YouTube
You can create a YouTube channel for any purpose. For example, for self-expression, to talk about yourself, your hobby or work, or your company. Furthermore, YouTube allows channel owners to earn money.
Note that currently, channel monetization in Russia is disabled. For beginner bloggers, it will only become available after the platform itself lifts restrictions. However, monetization, albeit small, is available to bloggers who created their accounts before 2022 and only in cases where their content is viewed by an audience from other countries.
How to start a channel on YouTube
Before you can register a channel on YouTube for free, you need to meet several conditions.
First — identify the niche, topic, or topics around which the channel will focus. It's best if you are an expert on this topic. This could be cooking or the beauty industry, cars or the IT industry, raising children or growing violets. In general, something in which you have achieved a certain success.
Second — choose a name for the channel on YouTube. It should be catchy, memorable, and reflect the essence of the channel. If you, for example, are going to keep a personal diary, you can specify your first name, last name, or nickname. For a corporate channel, the brand or company name would be more suitable.
How to register a Gmail account
The first step to creating a channel on YouTube is to create an account with Google. If you don't have one yet, you need to follow these steps:
- go to the official YouTube website and click the "Sign In" button. After that, the platform login tab will open. Click the "Create account" button;
- now you need to enter personal data, first and last name, as well as come up with a strong password. In the email address field, you can enter either an existing email address or create a new one;
- come up with a username for your email and click "Next";
- now you need to specify your date of birth and gender, phone number, or backup email address — this is necessary to protect your account.
How to create a YouTube channel on a computer
Now that you've registered a Google account, click the "Sign In" button on youtube.com — it's located in the upper right corner. In the opened menu, select "Create channel".
The next step is to choose the channel name. YouTube offers two options: the name and photo of your profile in the account or a different name — new name and photo, brand name.
Then set an avatar. It can be your photo, a brand logo, or a themed picture. Hover the mouse cursor over the little person icon, click the pencil and in the "Edit channel icon" window select "Edit". Then upload the photo that will now be on the avatar.
Important!
Maximum avatar size is 800x800 pixels, maximum file size is 4MB. Animated pictures cannot be uploaded.
The next step is the channel header. Click "Add channel art" and set an image size of 2048x1152 pixels. You can use any picture or photo, or you can choose something suitable from the YouTube gallery.
The profile header picture should reflect the content of the channel, visually complementing it.
Next, in the channel settings, enable the "Overview" page view so that your channel will have tabs like "Home", "Videos", "Playlists", "Channels", and "About".
Also, you definitely need to add a channel description, email, links to the website, and social networks. All this is done in the "About" section.
YouTube allows adding a channel logo. To do this, click the gear icon, go to "Advanced Settings", then "Branding". Now choose "Add channel logo". Now in uploaded videos, it will be displayed in the video - at the beginning, end, or middle.
In the same section, you need to go to "Status and features" and verify the channel. This is usually done by confirming through SMS. After this, you can upload the first video. We are sure: your channel will definitely become popular over time!
How to create a channel on YouTube with a phone
You can create a YouTube channel not only through a computer but also with a phone. First, you need to open the YouTube app on a smartphone or tablet, then log into your Google account. Next, click on your profile icon and in the drop-down menu, select "My channel".
Now you need to specify the main information: channel name, avatar. After that, click the "Done" button and start uploading videos!
As you can see, creating a YouTube channel is not difficult at all. Now, to develop it, you need to carefully select videos, trying to make them interesting to the audience. Publish quality content, try different directions and genres, and add keywords. Also, to promote the channel you can share video links on your social networks. We are sure you will succeed!
