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Insights

Decision point: when it makes sense to abandon one of the platforms

Decision point: when it makes sense to abandon one of the platforms

11.09.2026

Read 5 min.
Insights

In 2026, almost everyone who runs a business or blog adheres to the seemingly perfect approach "You need to be everywhere." Telegram + MAX + VK and more. At the start, it sounds reasonable because it'...

Rodionova Julia
Rodionova Julia
Hypothesis testing in SMM: how to conduct mini-experiments and make quick decisions

Hypothesis testing in SMM: how to conduct mini-experiments and make quick decisions

10.09.2026

Read 6 min.
Insights

Have you ever launched the "perfect" post, but it garnered less reach than a cat meme? The issue isn't with the algorithms—it's the lack of a system. In this article, we will show how to turn guesses...

Rodionova Julia
Rodionova Julia
Checklist: 25 actions for adapting to the 2026 algorithms (VK, Telegram, Instagram*)

Checklist: 25 actions for adapting to the 2026 algorithms (VK, Telegram, Instagram*)

01.09.2026

Read 8 min.
Insights

If you have read our article about 8 main changes in the algorithms of VK, Telegram, and Instagram*, you already know: likes no longer work. Now algorithms look at retention, originality, and behavior...

Rodionova Julia
Rodionova Julia
Channel content audit: how once a quarter to find "sleeping" materials with potential

Channel content audit: how once a quarter to find "sleeping" materials with potential

31.08.2026

Read 4 min.
Insights

Most channels live by the principle "published - forgotten". Meanwhile, the archive almost always contains posts that still bring transitions from search, saves, and even comments months later. They j...

Rodionova Julia
Rodionova Julia
Trending visuals 2026 via Postmypost: infographics, carousels, memes, and anti-glamour

Trending visuals 2026 via Postmypost: infographics, carousels, memes, and anti-glamour

28.08.2026

Read 4 min.
Insights

In 2026, visual content in social networks determines whether a user will stop scrolling or continue down the feed. The algorithms of platforms like VK, Telegram, Instagram*, TikTok, and others consid...

Rodionova Julia
Rodionova Julia
How to properly handle negativity and crises in comments in 2026: response strategies and prevention

How to properly handle negativity and crises in comments in 2026: response strategies and prevention

27.08.2026

Read 4 min.
Insights

In 2026, one careless reply in the comments can cost a brand thousands of followers and its reputation. Social media algorithms instantly promote emotional content, and screenshots spread across Teleg...

Rodionova Julia
Rodionova Julia
About the collaboration between DL Audio and Postmypost: a large volume of content without unnecessary manual work

About the collaboration between DL Audio and Postmypost: a large volume of content without unnecessary manual work

25.08.2026

Read 5 min.
Insights

DL Audio — a Russian developer of acoustics and audio equipment. The brand appeared in 2019, but by that time the team of engineers had been creating equipment for other manufacturers for more than te...

Rodionova Julia
Rodionova Julia
Analysis of successful channels in MAX: what works for them and how to scale it using tools

Analysis of successful channels in MAX: what works for them and how to scale it using tools

24.08.2026

Read 4 min.
Insights

In 2026, the messenger MAX is actively growing as a content platform: there is less noise here than in Telegram, algorithms better promote quality and emotional posts, and the audience is more loyal....

Rodionova Julia
Rodionova Julia
How a pottery workshop in Ufa managed to save time and budget on social networks using Postmypost

How a pottery workshop in Ufa managed to save time and budget on social networks using Postmypost

20.08.2026

Read 4 min.
Insights

We are happy to gather feedback from our clients and especially appreciate stories where Postmypost not only simplifies the routine but truly saves time and budget. Today we want to share the successf...

Rodionova Julia
Rodionova Julia
How manicure masters, brow specialists, and cosmetologists should manage social media so that clients find them and return

How manicure masters, brow specialists, and cosmetologists should manage social media so that clients find them and return

19.08.2026

Read 4 min.
Insights

In the beauty sphere, social networks have long ceased to be just a "showcase." For manicure masters, brow artists, and cosmetologists, VK and Telegram are the main channels through which new clients...

Rodionova Julia
Rodionova Julia
Why are the reach metrics decreasing even if you haven't changed anything?

Why are the reach metrics decreasing even if you haven't changed anything?

15.08.2026

Read 7 min.
Insights

Why Reach Drops, Even If You Haven't Changed Anything You publish posts in the same style, at the same time, with the same hashtags. The content seems fine. Yet, the statistics sadly show: reach has d...

Rodionova Julia
Rodionova Julia
Content for clients: how not to lose edits and agreements when working with a blog

Content for clients: how not to lose edits and agreements when working with a blog

12.08.2026

Read 6 min.
Insights

You create a cool post: text, visual, call to action. You send it to the client for approval. And the next day you get: "Wait, I asked you to add about the promotion!" Or: "Where is the wording I sugg...

Rodionova Julia
Rodionova Julia