Why does manual posting kill productivity?
Every day, social media management specialists are faced with one routine task — manual posting of messages. Manual posting is the process of publishing content on social networks manually, without...
Why is it better to connect with social media through the official API? Real user stories
When it comes to connecting social media accounts to third-party services, specialists often overlook the importance of using official API. In SMM training, security issues related to third-party se...
5 reasons why you should start planning your posts right now
What makes successful blogs and business accounts different from those that quietly fade away? One key factor is good planning of posts. It sounds simple, but many people ignore this step, thinking...
How to measure ROI in marketing campaigns
Marketing campaigns are not just about creative ideas and bright visuals. Behind every successful launch is math and careful calculation. Every dollar spent on advertising or promotion should bring vi...
How to avoid being overwhelmed by messages: a simple way to manage all comments
Every day, thousands of users share their opinions, ask questions, and leave reviews on brand pages and personal accounts. This activity seems like a great sign for businesses, but if it is not manage...
How to evaluate a digital specialist's resume: A guide for employers
What is more important to you when selecting a digital specialist—creativity or technical skills? How can you tell if a candidate is truly good or just knows how to promote themselves? We've gathered...
Tags and automation: How to not get lost in client requests
It's convenient when there are few messages and client requests: you can handle them manually. But over time, the reach increases, and the flow of questions does too. To avoid losing clients and to le...
How to create an effective content marketing strategy in 2024: 11 steps
Your posts are no longer working. Does that sound too harsh? Perhaps. In 2024, your content risks going unnoticed unless you change your approach. In this article, we will discuss how to create a...
Services for finding bloggers: how to create effective collaborations
In Russia, 62% of users purchase goods and services promoted by bloggers. This statistic was published by Motive agency & production and "Anketolog." What does this mean? Collaborations with influ...
From idea generation to analytics: how to write blog posts with Postmypost
If you have a blog, you know that finding new topics is challenging, and you spend just as much time on formatting as you do on writing. But your subscribers don’t care—they want to see new content. P...
Resume of a digital specialist: instructions and tips
Why do good specialists receive rejections? Their resumes do not attract attention. It’s not enough to be a professional in your field; you need to show this to the employer. How can a digital special...
How to set up approval stages before publication and avoid silly mistakes
A dozen comments and shares—you wake up and rejoice: the company’s post was well-received by the audience. Then you see angry comments: there’s a clear mistake or offensive information in the post. Wh...