Blog page №2 — Postmypost

How to avoid losing leads from social media when they message you on 5 different channels at once

10.02.2026

Read 10 Minutes

Blog

In 2026, the customer doesn't wait. They write in Instagram Direct*, leave a comment under a post on VKontakte, ping a Telegram bot or personal message, ask a question on TikTok, or even on Odnoklassniki. Everything happens simultaneously, and if you don’t respond in the first few...

Alexandr Nikiforov

Client's friend

Setting up Telegram Ads – how to launch advertising on Telegram in 2026

09.02.2026

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Blog

In 2026, Telegram confidently retains its status as one of the leading messengers in the world, with an audience nearing a billion active users. Many Telegram users subscribe to channels based on recommendations from advertisements. Advertising in Telegram remains a powerful...

Alexandr Nikiforov

Client's friend

How to gain reach without a budget and filming: a working strategy for 2026

09.02.2026

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Blog

In 2026, global insights from CEOs of popular social networks spread across the world within hours. While social media managers from other countries rely on subtitles, and some even miss out on such news altogether, we are interviewing Adam Mosseri, cutting it into reels, translating it...

Alexandr Nikiforov

Client's friend

What is KPI in simple words – explanation and examples of indicators

06.02.2026

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Blog

The English term is often encountered in business and human resource management, but for many, it remains unclear. To clarify, let's start with a basic explanation. KPI is a tool that helps assess work performance. In simple terms, KPI in marketing is a measurable indicator that allows...

Alexandr Nikiforov

Client's friend

How to Promote on VKontakte in 2026: Effective Strategies and Tools

06.02.2026

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Blog

VKontakte remains one of the most vibrant platforms for Russian businesses and personal brands. Organic reach is declining, but with the right approach, groups and accounts can still grow by 30-150% annually without huge budgets. In 2026, the VK algorithm focuses even more on user behavior...

Alexandr Nikiforov

Client's friend

MTS Marketer – what is this platform, and how does advertising work in 2026?

03.02.2026

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Blog

In modern marketing, the accuracy of reaching the target audience is everything. When the budget is limited and competition is high, it's important to use methods that truly help find interested customers. This is where MTS Marketer comes into play – an advertising platform from the...

Alexandr Nikiforov

Client's friend

Content Trends 2026: 8 Directions That Are Changing the Game Right Now

29.01.2026

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Blog

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Alexandr Nikiforov

Client's friend

How to set up advertising on VK – step-by-step guide for businesses

29.01.2026

Read 18 Minutes

Blog

All VK advertising now operates exclusively through a unified platform. Here, you can launch targeted advertising, utilize VK's advertising algorithms, promote a community, website, or application, and expand your contact base through lead forms. This type of advertising...

Alexandr Nikiforov

Client's friend

Bloggers without star syndrome: where to find micro-influencers and how to assess their ER

28.01.2026

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Blog

In 2025-2026, star status will no longer guarantee sales. However, micro-influencers – bloggers with an audience ranging from 1-5 to 50-100 thousand followers – consistently show better results in conversions and trust. They communicate with people in a relatable manner, without...

Alexandr Nikiforov

Client's friend

eLama – what is it, and how to log into the personal account

27.01.2026

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Blog

eLama is a modern platform for managing online advertising that brings together multiple advertising systems in one convenient interface eLama is a personal account that allows you to launch, analyze, and optimize campaigns in Yandex Direct, VK Advertising, Telegram Ads, Google Ads, Avito,...

Alexandr Nikiforov

Client's friend

How to implement 10 triggers in marketing in 15 minutes and increase engagement by 2–3 times

23.01.2026

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Blog

Every day there are tons of content in the feed – people scroll through 90% of posts in seconds. To stop the scroll and encourage action (like, comment, repost, purchase), triggers are needed – psychological "hooks" that almost automatically trigger emotions and reactions. ...

Alexandr Nikiforov

Client's friend

Who is a brand ambassador – in simple terms and with examples

22.01.2026

Read 14 Minutes

Blog

Who is an ambassador in simple terms? It's an ordinary person (or a well-known figure) who genuinely loves the brand, consistently uses its products, and shares this experience with those around them naturally, without a "salesy" tone. What does ambassador mean in...

Alexandr Nikiforov

Client's friend

Missing important events and trends: how the lack of a system hinders timely responses

21.01.2026

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Blog

Every day, an entrepreneur or SMM specialist spends hours on operational tasks: responding to messages, manually preparing posts, checking statistics. As a result, there is minimal time left for monitoring trends, news, and quick reactions, or there is none at all. Consequently, the brand...

Alexandr Nikiforov

Client's friend

Marketing Trends 2026: How to Achieve Growth in Reach

20.01.2026

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Blog

In 2026, marketing has finally moved beyond the notion of "selling a product." Brands are competing for trust in a world where AI answers 40-50% of user queries, and consumers choose not the cheapest, but the most understandable and honest brand. Budget savings on creativity kill...

Alexandr Nikiforov

Client's friend

Telegram Stars — what are they, how much do the stars cost, and how to withdraw them?

19.01.2026

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Blog

Telegram Stars is the internal currency of the messenger that emerged in 2024 as an exclusive Premium feature and continues to be actively used in 2026. Many are searching for answers: why they are needed, how much they cost, how to buy, spend, or withdraw them. If you own a channel or...

Alexandr Nikiforov

Client's friend

Why the audience forgets about you within two weeks: how irregular posts kill reach

16.01.2026

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Blog

Most SMM managers experience a drop in reach after just 10–14 days without posts. The algorithms of Instagram, VK, and Telegram begin to show the account's content less frequently, the audience loses interest, and engagement declines. An irregular posting schedule...

Alexandr Nikiforov

Client's friend

TOP-5 services for email newsletters and email marketing in 2026

15.01.2026

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Blog

Email marketing in 2026 remains one of the most resilient and predictable channels of communication with audiences. While advertising costs on social media are rising, algorithms are changing, and organic reach is becoming increasingly unstable, email campaigns continue to generate sales,...

Alexandr Nikiforov

Client's friend

Drowning in metrics: how to understand what to measure besides likes (checklist for marketers)

14.01.2026

Read 11 Minutes

Blog

Every SMM specialist knows that likes, views, and comments are nice, but they do not answer the main question: "Does SMM bring money to the business?" In 2026, social media algorithms became even smarter, and business owners demand from SMM not just beautiful pictures, but real...

Alexandr Nikiforov

Client's friend