January is a special month. The holidays are over, and we are still in a state of light euphoria, sharing fresh impressions and news with our colleagues. But here’s the problem: time flies, and we lack the strength and inspiration to...
Let’s talk about the future
What will everyone involved in social media promotion be talking about in 2025? What content will become a real hit, and what values will...
When it comes to promoting on social media, setting the right goals is like laying a foundation. If it's crooked, the whole building will be shaky.
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As the New Year holidays approach, we all dream of switching off our brains, relaxing, and enjoying the festive atmosphere. However, as practice shows, working in social media is not a process that can simply be left for ten days and then returned to as if nothing happened.
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Today, we will talk about how to maintain engagement on social media during the most magical yet challenging time of the year — the New Year holidays.
We all know that during this time, user activity on social media can significantly decrease. People get distracted by family...
The most magical and long-awaited time of the year is just around the corner — the New Year holidays! Right now, everyone wants to feel comfortable, joyful, and, of course, fully relax.
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Think about how much time is spent on routine tasks: writing posts, responding to comments, checking statistics. It seems like a part of the job that cannot be avoided. But maybe it’s not worth spending so much time on it? Perhaps it...
You know, there are times when you want to create something new and interesting, but ideas just don’t come to mind. You sit in front of a blank page, and your thoughts are somewhere far away. Sometimes it seems like everything has...
Marketing is not about creativity, but about numbers. However, when launching an advertising campaign, it’s easy to get lost in the data and not understand what works and what...
Have you ever wondered why some products fly off the shelves while others go unnoticed? The answer lies in the thoughts and feelings of the consumer.
Why is it important to know what a potential customer thinks and feels?
Understanding consumer psychology allows...
In social media, where every word and character counts, long links can hinder the main message from reaching the reader. This is because you may have to sacrifice text for the sake of the link.
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The success of a brand directly depends on how well you understand your audience.
SMM is not just about creating eye-catching posts and increasing the number of followers. It is, first and foremost, a deep understanding of the needs, interests, and behaviors of the people who...
It's no secret that short vertical videos are currently the most powerful tool for attracting new followers. All platforms are heavily investing in them, and the algorithms work best with this...
Customers are no longer satisfied with just receiving a product or service. They want their needs to be not only understood but also met with maximum attention.
Service is not just about speed and quality; it also involves trust, support, and a willingness to help at any...
Engaging followers is not just about encouraging them to like and comment. It’s an opportunity to build a connection with your audience and create deep, genuine relationships with them. Even the most well-thought-out posts will be...
Have you noticed how internet marketing has changed in recent years? Nowadays, everyone is talking about artificial intelligence. It can write texts, create beautiful images, and even target audiences for advertising campaigns....