In the team engaged in social media management, it is important that all members work harmoniously, like a single mechanism. If the processes are not streamlined, work turns into chaos.
Imagine that each employee works in their own world: someone writes posts, someone searches for suitable images, and someone has completely forgotten what needs to be published today. As a result, we face numerous misunderstandings, uncoordinated publications, and, of course, time loss. And wasted time means lost money.
Constant messaging in messengers and the use of numerous Google documents only complicate the situation. Instead of focusing on creativity and interacting with subscribers, the team spends time searching for the right information and coordinating actions. This is inefficient and exhausting.
If the processes are not streamlined, serious problems can arise. Mistakes not only undermine trust in your team but can also negatively affect the brand's image.
To avoid this, it is necessary to create a simple and understandable process that will work for the entire team. When everyone understands their roles and responsibilities, and you have a single place for storing information, work becomes much simpler and more efficient. As a result, the team can focus on creativity and strategy instead of endless messaging and looking for the necessary document.
Such a tool can be the Postmypost service. Our service can be used not only to automate the publication process but also to organize full-fledged work for the entire team. In this article, we will tell you how to do it.
Overview of Features
Teamwork is an opportunity for effective collaboration in creating posts, coordinating them, and providing shared access to comments, messages, and other important aspects.
For example: you can clearly define the stages of creating posts and establish connections between them. For example: writing text —> design —> approval —> publication.
When transitioning from one stage to another, you can configure who exactly will receive notifications.
For example: when a post moves to the "Design" stage, the corresponding specialist immediately receives a notification about a new task. At the "Approval" stage, the notification will be sent to your client or manager.
Teamwork allows granting access to any functions. You can provide access not only to publications but also to work with comments, analytics, or messages. At the same time, access can be configured so that a person can only reply to comments but cannot delete them.
Advantages of teamwork:
Access settings — your employees and clients do not have access to your social media passwords and work exclusively through Postmypost. You can configure access to any part of the functions: for example, you can provide access to a project so that a person can see the post but cannot delete or edit it.
Excluding from the project — you can easily remove a person from the project in Postmypost by simply canceling their access. No need to change passwords.
Setting work stages — organizing collaborative work on creating posts becomes extremely simple.
Notifications — the ability to configure notifications for all process participants.
Discussion of Posts
Our service has a feature for discussing publications, allowing you to exchange thoughts both within the team and with clients.
Under each publication in the bottom right corner, you will find an icon to start a discussion. By clicking on it, a form will open where you can leave your internal comment on the publication.
As soon as a new internal comment appears, a yellow bell will light up in the publication calendar and above the internal comments icon.
Access settings
Each project has its own "Team" section, which is displayed in the left menu in the active project.
To grant access to a project to another user, go to the "Team" section of the desired project and click the "Add" button. You will be able to choose from a list of people you have previously added or add a new one by specifying their email. The new participant will receive a direct invitation link for registration or connection to your project.
In the open window, click the "Configure" button next to the "Full Access to the Publications Section" item, check the "Access to Internal Comments" box, and click "Save."
Notification settings
You can set up notifications via email or in Telegram.
To add a notification, go to the settings section of the required project, select "Notifications," and click "Create." In the open window, select the desired notifications and specify their receipt channel (email or Telegram).
In the "Teamwork" block, check the "New Team Comment" box and click "Save."
Team Work Stages in the Postmypost Service
Collaborative work on posts is organized through creation stages/steps, helping to unite all team members and clients around your project, organizing collaborative work on creating, discussing, and approving posts.
Examples of stages for a large team
- The copywriter writes the post text and hands it over to the next stage, the designer. The designer adds pictures. After that, he can pass the post to the next stage or return it for additional work to the copywriter.
- The project manager checks the post: if everything is in order, he sends it for approval.
- The client approves the posts.
Thus, the stages will be as follows: Copywriting > Design > Checking > Approval.
If only client post approval is required
Often, the teamwork function is needed only to show the finished posts to the client and approve them.
In this case, the interaction between participants looks like this:
- SMM prepares posts in Postmypost. Stage "Creating a Post."
- SMM sends the posts to the "Approval" stage.
- The client views the posts and either sends them for publication or returns them to the manager for revision.
The work stages are as follows: Creating a Post > Approval.
The examples given are just options for collaborative work. The stages can be made anything and adjusted specifically for your team composition.
As you can see, the Postmypost service offers extensive opportunities for project management. Endless chats, documents, lost accesses, messages, and important information are no longer needed. Everything is in one place. Try it free for 7 days!